Lawpath's journey to becoming Australia's top online legal service provider

by Tom Willis

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What you'll discover
when watching Tom's story

Meet Tom Willis from Lawpath

Meet Tom Willis - Chief Marketing Officer @ Lawpath

Tom Willis is the co-founder & CMO at Lawpath – the largest online legal platform in Australia.

At Lawpath, Tom makes it easy for businesses and individuals to access legal support with less worry, so they focus on growing and scaling their business.

Check out Tom's thoughts on content marketing

When it comes to paid marketing versus organic marketing, Tom shares:

"Organic marketing is something that you need to think about on Day One. And you'll always need to have it at the back of your mind as you grow your business."

He also shares about how to better engage and convert your customers:

"It's extremely important, as a marketer, to keep an eye on the conversations between your sales department and your customers."

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