day Two | Robert W Bly
This session will be available for 24 hours from March 21, 2021 @ 12 PM AEDT
meet Robert W Bly
Robert W Bly is the Founder of Bly.com. He is also the co-author of The Copywriter’s Handbook (Henry Holt) – a step-by-step guide to writing copy that sells and the author of 100 published books, including The Digital Marketing Handbook (Entrepreneur Press).
For 4 decades, Bob has been writing high-performance direct response copy for IBM, AT&T, Forbes, Medical Economics, ITT, and dozens of other smart direct marketers, both large and small, who want to get more leads and sales — online and offline. McGraw-Hill calls Robert Bly “America’s top copywriter.” The Direct Marketing Association awarded him the Gold Echo and AWAI voted Bob Copywriter of the Year.
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