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Digital Marketing for Faith-Based Organizations by Philippa Channer

[SPEAKER] Philippa Channer of Channer Consulting

Digital marketing for faith-based organizations by Philippa Channer Why should you attend this talk? Attend Philippa’s Talk What you’ll discover when attending Philippa’s talk How to identify good topics for members in faith-based organizations? How faith-based organizations can help build up buyer personas The role of social media and emails for faith-based organizations How to

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Adelaide Durandet_ _Your Content Is Not About You_

[SPEAKER] Adélaïde Durandet of Lumens Digital

Your content is not about you! (Intersession between brand, goal, and audience) by Adélaïde Durandet Why should you attend this talk? Attend Adélaïde’s Talk What you’ll discover when attending Adélaïde’s talk Know your audience and build our your buyer personas and buyer’s journey – foundation before creating content. Always have a strategy for each piece

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Thought Leadership Through Ebooks by Kayleigh Kahlefeldt

[SPEAKER] Kayleigh Kahlefeldt of Cornerstone Content Australia

Thought leadership through ebooks by Kayleigh Kahlefeldt What you’ll discover when attending Kayleigh’s talk How eBooks can be powerful thought leadership content. The value of revisiting your personas for primary content. Extending your promotion strategy beyond the usual channels. How to offer one eBook in multiple ways. What to measure and monitor when it comes

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Developing Converting Content for Sales Organizations by Dave Dabbah

Dave Dabbah | Develop Content That Will Deliver The Best Results

Developing content that will deliver the best results by Dave Dabbah What you’ll discover when watching Dave’s story How to create content for two diverse audiences like targeting developers and decision makers How to work closely with a sales organization to develop the content that will deliver the best results How to effectively tune corporate

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